App Optimization Process
Hi! I'd like to discuss mobile app conversion rate optimization with you. I'm currently working on improving my app's performance and am wondering how effective these services are at increasing installs, signups, and user retention, rather than just making cosmetic UI changes. Have you had any experience working with professional CRO teams, and if so, which tools or methods have proven most effective—A/B testing, user journey analysis, or perhaps UX research?
I was actively working on improving my mobile app and decided to try the services of a professional CRO team. The results exceeded my expectations—they truly weren't just cosmetic interface changes, but a comprehensive approach aimed at increasing installs, registrations, and user retention. The most effective methods included A/B testing various onboarding options, buttons, and CTAs, as well as a detailed user journey analysis that helped identify bottlenecks in the conversion funnel. Additionally, UX research allowed us to understand which elements were causing difficulties and where users were losing interest. The CRO team provided clear recommendations that could be implemented immediately, and the results were visible within just a few weeks: registrations increased, engagement improved, and retention rates significantly improved. Experience has shown that competent conversion optimization is an investment that actually yields gains in key metrics, not just visual interface improvements.