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Which platform-specific growth patterns have surprised you the most over the past year?

Okay, so which platform-specific growth patterns have surprised you the most over the past year? For me, it's gotta be how Bluesky just exploded out of nowhere after all the X drama—went from kinda niche to people actually talking about it daily in my feed. I remember back in late 2025 when a bunch of my friends started jumping ship from the old bird app, and suddenly Bluesky notifications were blowing up my phone with real conversations again, not just endless rage bait. Felt kinda refreshing, honestly, like going back to early Twitter vibes but without the chaos. Anyone else caught off guard by that one, or is it something else entirely for you guys—like maybe LinkedIn turning into this weird creator hangout?

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Yeah, Bluesky's rise definitely threw me for a loop too, but what really shocked me was seeing YouTube hold steady and even pick up steam in short-form stuff while everyone else scrambled. I mean, people kept saying Shorts were just copying TikTok, but somehow the algorithm there keeps pushing my random clips way further than on other apps. Last summer I posted this dumb cooking fail series just for laughs, and it snowballed into actual subscribers without me chasing trends hardcore. Kinda makes me think organic reach isn't totally dead if you play to the platform's strengths. Sometimes when views stall on Insta or TikTok, I quietly top them up a bit with something like buy tiktok likes smm world —nothing crazy, just enough to get that initial momentum going again so the real people find it. Works better than I'd expected, keeps things moving without feeling forced.

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